Jenae Goodin
CEO & Founder
BaB (Big Ass Bag)
Jenae Goodin is the founder and CEO of Big Ass Bag, which instills confidence in the online shopping experience through a universal shopping bag that allows users to add different items, from different stores, all in one place, a Big Ass Bag. She was inspired in December 2021 when online shopping online for her youngest daughter.
After owning her own boutique fitness studio and then spending 5 years working in IT alongside the Chief Information Officer, Jenae began working with University STEM students to turn their research into a business. She then had the idea to apply her expertise to solving her own problem and founded her own startup Big Ass Bag.
Jenae was born in Omaha, Nebraska, but is a native of Oklahoma, and has attended University of Tulsa and University Oklahoma. In her free time, she enjoys yoga, aerial arts, listening to podcasts, and of course, shopping online.
Bab instills confidence in the online shopping experience through a universal shopping cart that allows users to add different items from different stores, all in one place, in a Big Ass Bag. Those making purchasing decisions can compare products, curate a collection, and save selections when shopping online. Since launch in May 2022, Bab has organically acquired 150 beta downloads.
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